Friday, June 17, 2011

Repurposing the Icon
























I've heard or read the term "repurposing" more in the past month than in a lifetime. Here's an icon repurposed for selling beer: from Dr. Strangelove or: How I Learned to Stop Worrying and Love the Bomb (1964) to Bombshell Blonde Ale produced by Southern Star in Conroe, Texas. "HANDCRAFTED TASTE IN A CAN."  It's very tasty, especially on a hot night in Texas. Below is the corresponding scene from Dr. Strangelove, featuring Slim Pickens as Major King Kong . . .


Today's Rune: Partnership.

3 comments:

Charles Gramlich said...

Another word for liberal stealing it would appear.

Bob Ignizio said...

The perfect brew for the end of the world.

Johnny Yen said...

"Gentlemen, there's no fighting in here! This is the War Room!"

That movie is a perfect ten-- perfect cast, script by Terry Southern, directed by Kubrick. Did you know that the Slim Pickens character was also supposed to be played by Peter Sellers? Sellers had had a heart attack and had to cut one role. Don't know if it's a coincidence that he'd just married the smokin' hot Britt Ecklund...