Eastern Air Lines was another airline that tubed in 1991. Like Pan Am, I remember it well. Eastern had a lot of routes in the eastern USA, with major hubs at Atlanta, Miami and greater New York City. The logo and colors stick to mind, and the comeback CEO, former astronaut Frank Borman (now 82 years old). Borman did a lot of ads promoting good service. It seems as if two things led to the demise of Eastern. One was deregulation of the industry and the other was a major management-labor dispute that was apparently bungled by senior management in the late 1980s, after Borman's retirement.
Today's Rune: Signals.
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